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Marketing and Innovation Institution: Anglia Ruskin University Faculty: Lord Ashcroft International Business School Department: Single Tier Structure Level: Postgraduate Study modes: Full time, Part time Course content: The aim of the course is to equip students with the knowledge and skills to operate effectively within a professional marketing environment, and to significantly enhance their level of expertise; students gain a thorough understanding of the theoretical frameworks of strategic marketing, design and innovation, and appreciation of how these are applied in a practical setting; students learn to take a creative approach to product and service design; the objectives of the course are to provide a sound and coherent foundation in marketing and innovation such that the graduate is able to define and execute practical marketing activities that exist in professional practice. Contact name: Anglia Ruskin University Contact telephone: 0845 271 3333 Contact e-mail: answers@anglia.ac.uk Web: www.anglia.ac.uk If the above details need to be amended/updated or you wish to contact us re your institution’s course listings on this site, please click here to notify Postgrad Solutions Ltd. |