BI Norwegian School of Management students receive Korean MSc award
Kristine Vabø and Marie Buraas Østvik were the only Norwegian candidates in the finals. They came second for their MSc thesis on convenience. 'Our research shows that the consumers largely made their decisions on where to shop based on personal convenience, counting factors such as location, opening hours, parking, guarantees and how easy it was to make decisions connected with using the services,' say Marie Buraas Østvik and Kristine Vabø. The 2010 Global KAMS Marketing Thesis Award Competition was held for the thirteenth consecutive year by the Korean Academy of Marketing Science. The purpose of the competition is to encourage students to understand global markets in changing times. Ingrid Kjærland and fellow student Frida J. Holmberg Berentsen entered the competition with their thesis on service marketing and market communication - they came third. The conference attracts big international marketing names. Line L. Olson, the students academic supervisor said, 'This represents a superb career opportunity and a significant acknowledgement of the students’ academic performance. In a competitive work market, it is a great advantage to be able to list participation in these sort of contests, and to demonstrate professional abilities.' Find out more about BI Norwegian School of Management. Find out more about the MSc in Strategic Marketing Management. Looking for funding for postgraduate studies in 2010? Check out the exclusive bursaries on offer from Postgrad Solutions. Content added on 12th July 2010. |
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Norwegian marketing students studying at the BI Norwegian School of Management have won second and third place in an international research competition in South Korea