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Sport Marketing Institution: Birkbeck, University of London Faculty: School of Business, Economics & Informatics Department: Management Level: Postgraduate Study modes: Part time, Full time Course content: This programme is aimed at those who wish to develop their understanding of marketing, and how it applies to the sport industry; it provides a comprehensive introduction to a range of generic marketing subjects and looks at how the principles and processes of marketing apply to the sports industry; the programme is ideally suited to the needs of executives within football clubs and media organisations, officers of football and sport regulatory bodies, members of supporters' organisations and local government officials with responsibilities in the leisure field, as well as people with a general interest in the sport, football and media industries. Contact name: Department of Management Contact telephone: 020 7631 6775 Contact e-mail: postgrad@mbs.bbk.ac.uk Web: www.bbk.ac.uk If the above details need to be amended/updated or you wish to contact us re your institution’s course listings on this site, please click here to notify Postgrad Solutions Ltd. |